Orange County Web and Mobile App Development
Search Engine Optimization (SEO) Services
Maximize your website’s online visibility with SEO from Idea Maker.
What is Search Engine Optimization?
Search Engine Optimization (SEO) is the process of positioning your website to rank highly on search engine result pages (SERPs) based on several outlined parameters. These include content usefulness, keyword usage, domain authority, and HTML structure.
How Do We Increase Your Rankings?
Keyword Research
We use a collection of specialist SEO tools to identify the most relevant keywords for use in your website's content. We cross-examine search volume (SV) and search difficulty (SD) to find keywords likely to boost your website's SERP rankings and SEO scores. This helps to attract genuinely interested web users.
Speed Optimization
Website load time is a crucial factor in ranking highly on search engines. As a result, our development team audits your website to find elements that are slowing your site down, such as large image sizes. We are then able to work towards optimizing your website's speed.
Link Building
To increase your website's domain authority and drive organic traffic, we tap into our extensive network of guest post sites and blog owners. This involves having our team of expert content writers create engaging SEO-focused articles ready for publishing. We target relevant keywords and anchor your website's links into the text within this content.
Robust Strategy
After auditing your website's SEO status, we employ our proven digital marketing techniques to create a robust strategy poised for success. We take time to discuss your goals and tailor our SEO strategies to your needs while guaranteeing a Google listing.
Our SEO Marketing Process
Research and Audit
We begin by running an audit of your website using specialist SEO tools. This helps us identify weaknesses and areas of improvement.
SEO Plan
Based on our audit, we then devise an SEO strategy to enhance your website to achieve higher SERP rankings and increase organic traffic.
Keyword Research
Then our team of SEO specialists research relevant keywords to be included within your website's content–this can be written by our expert team of writers.
Website
Our next step is to optimize your website itself. This includes restructuring HTML and optimizing speed and content hierarchy.
Off-Page Optimization
Internal SEO considerations are only one part of a robust digital marketing strategy, off-page enhancement must also be made. These include link building and guest posting.
Reporting
Finally, we keep track of your website's analytics, such as traffic and CTR, and provide you with regular reportxs.
